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Turning boosted posts into 65 real admissions.

Wisdom School System, Barnala, had a social media page but no real ad strategy behind it. Here's how targeted Meta ads replaced boosted posts and turned into 65 actual admissions.

ClientWisdom School System, Barnala, AJK
TypePlay Group to Grade 7 school
Timeline~1 month on Meta
Result65 admissions from 84 conversations

The problem

Wisdom School System had a low social media presence and was posting without any real ad strategy behind it: boosting individual posts here and there rather than running a structured, targeted campaign.

What we did

Instead of boosting posts, we built a proper creative library and ran it as targeted Meta ads aimed directly at admissions, mixing straightforward offer graphics (seats left, facilities, how to enroll) with a values-led brand video built around the director's own words on what the school stands for.

The campaign ran for about a month, driving parents straight into a messaging conversation rather than just a like or a click.

The results

84 parents started a messaging conversation directly from the ads, at Rs 135.11 per conversation, for a total spend of Rs 11,349.29, and 65 of those conversations turned into actual admissions.

65admissions
84messaging conversations started
Rs 135.11cost per conversation
Rs 11,349.29total ad spend
Meta Ads Manager results for Wisdom School System's admissions campaign

“An education that disconnects a child from their faith is not progress — it's loss in disguise.”

Mr. Muzaffar Hussain, Director — Wisdom School System

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